History of the Aloha Shirt

January 25, 2022 How the Aloha Shirt Inspired Casual Friday In 1962 the Hawaiian Fashion Guild pushed to make the Aloha shirt (more commonly known as the Hawaiian Shirt), acceptable business attire. They argued that the Hawaiian climate was not suited for standard business attire. It was too hot, and business clothes were too uncomfortable. After a few years, they decided to petition the Hawaiian Government to allow its staff to wear Aloha shirts on Fridays. By 1966, Aloha Friday had gotten its stamp of approval. With the end of WWII, many soldiers brought the Aloha shirts back to the mainland. This increased their overall popularity. By the 1990’s the shirt had gained such popularity, that many companies in Hawaii had allowed employees to wear them any day of the week. This led to a frenzy for finding brighter more flamboyant shirts for Fridays. As the recession set in, many employers were looking for ways to increase moral without spending money. They took Aloha Friday to the next level, allowing even more casual attire on Fridays, and thus Aloha Friday, became Casual Friday! Our Services Recent Posts Cleaning for a Cause It has never been so easy to make a donation! How many empty shipping boxes pass through your house and go straight to the recycle bin? Now you can… Read More Happy 2026 Happy New Year! Let's make 2026 a remarkable year together! Read More Haleakala Haleakalā, Maui's towering "House of the Sun," is a spectacular shield volcano that stands over 10,000 feet tall. It boasts a colossal, erosion-formed crater 11 miles wide, offering visitors… Read More Guided by Kokua Kōkua is the joy of everyday kindness—offering help not from need, but from love, connection, and the simple delight of lifting each other up. Read More 25 Years! Kalani Packaging just turned 25—and we’re celebrating with gratitude, growth, and a whole lot of aloha. Read More History of The Tiki The Hawaiian Tiki stands as a powerful symbol of Polynesian mythology and Hawaiian heritage. Rooted in the sacred traditions of the islands, Tiki figures were carved to embody gods… Read More Tags
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